The video sold the artist well, as the camera was always focused on them performing without the audience having to lose focus on other aspects of the video. This also was a very conventional video for the genre of the song.
In this video they used lots of voyeurism as it was completely focused quite close up on the three girls. They were all wearing pretty dresses and boys would be attracted to them.
There actions fitted with the lyrics for example it is a slow paced ballad, so it had them walking and not doing anything too drastic or over the top actions.
As the versus change so does the location, and girl. This also sells the artist as all 3 girls get close ups on their own. The lip syncing also fitted with the music which made it look more convincing.
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